List of U.S. state slogans
Here is a list of U.S. state slogans. Most states establish such slogans for the promotion of tourism. These slogans are occasionally included on state license plates.
There is a separate list of U.S. state mottos and list of U.S. state nicknames.
| State | Slogan |
|---|---|
| Alabama | Wonder Full |
| Alaska | Beyond Your Dreams, Within Your Reach |
| Arizona | The Grand Canyon State; also on its license plate |
| Arkansas | The Natural State; also on its license plate |
| California | Find Yourself Here |
| Colorado | (none) |
| Connecticut | Full of Surprises |
| Delaware | It's Good Being First |
| District of Columbia* | Taxation without Representation |
| Florida | Discover Your Own Backyard: Florida |
| Georgia | Georgia on My Mind; also its state song |
| Hawaii | The Islands of Aloha |
| Idaho | Great Potatoes. Tasty Destinations.
(Formerly) Famous Potatoes; also on its license plate |
| Illinois | Right Here. Right Now. |
| Iowa | Come Be Our Guest |
| Indiana | Enjoy Indiana |
| Kansas | Kansas, as big as you think, (formerly) Simply Wonderful |
| Kentucky | Unbridled Spirit formerlyIt's That Friendly; also on its license plate |
| Louisiana | Come as You Are. Leave Different. |
| Maine | It Must Be Maine
(Formerly) Vacationland; also on its license plate |
| Maryland | (none) |
| Massachusetts | Make It Yours |
| Michigan | Great Lakes. Great Times; More To See.
(Formerly) Water/Winter Wonderland; previously on its license plate |
| Minnesota | Explore Minnesota |
| Mississippi | Feels Like Coming Home, "The South's Warmest Welcome" |
| Missouri | Where the Rivers Run |
| Montana | Travel Montana |
| Nebraska | Possibilities...Endless |
| Nevada | Wide Open |
| New Hampshire | Make Up for Lost Time |
| New Jersey | New Jersey & You...Perfect Together, The Perfect Getaway |
| New Mexico | Land of Enchantment; also on its license plate |
| New York | I ♥ NY (I Love New York); also its state song |
| North Carolina | A Better Place to Be; Raise Up |
| North Dakota | Legendary |
| Ohio | So Much to Discover |
| Oklahoma | Native America; also on its license plate |
| Oregon | We Love Dreamers |
| Pennsylvania | The State of Independence, (formerly) Memories Last a Lifetime, You've Got a Friend in Pennsylvania |
| Rhode Island | (various) |
| South Carolina | Smiling Faces. Beautiful Places. Also on one of its two base license plates. |
| South Dakota | Great Faces. Great Places. |
| Tennessee | Sounds Good to Me; also on its license plate |
| Texas | It's Like a Whole Other Country
Formerly: Don't Mess With Texas (originally an anti-littering slogan, later widely used on promotional t-shirts) |
| Utah | Greatest Snow on Earth; on one of its two base license plates |
| Vermont | I L♥VERMONT |
| Virginia | Virginia is for Lovers |
| Washington | (none) |
| West Virginia | Wild and Wonderful; also on its license plate as Wild, Wonderful |
| Wisconsin | Stay Just a Little Bit Longer |
| Wyoming | (none) |