Little Caesar's
Little Caesar's is a fast-food restaurant owned by Mike Ilitch that specializes in pizza. It first opened in 1959 in Garden City, Michigan. They are famous for their advertising catch phrase, "Pizza, Pizza". The company is headquartered in Detroit, Michigan.
Little Caesar's is notable for their $5.00 "Hot-N-Ready" pizza promotion, revolutionizing the pizza industry with large pepperoni and just cheese pizzas ready for pickup with no need to call ahead. The "Hot-N-Ready" secured Little Caesar's place in the fast food market, although detractors claim that Little Caesar's pizza quality has suffered as a result, damaging their reputation in the legitimate pizza industry.
Little Caesar's restaurants can be found as snack bars in many Kmart stores, although these franchises are expected to phase out as Kmart failed to renew their contract with Little Caesar's in 2004.
